Opportunity 12Economy & WorkDevelopment & Technical
Developing digital solutions to help home-based businesses reach customers
Opportunity Description
ContextHome-based businesses need simpler tools to showcase products, manage orders, and communicate with customers.
OpportunityDigital solutions that strengthen their presence and ease selling, while allowing for differences in business size and needs.
Opportunity Owner
A body concerned with entrepreneurship or small business support
Target Audience
Specialists in e-commerce, digital marketing, business development, logistics, and digital product design
Scope of Contribution
●Study the needs of home-based business owners
●Identify opportunities to improve product display and order management
●Design a mechanism to connect businesses with customers or sales channels
●Propose indicators to measure ease of use and customer reach
Expected Deliverables
●Needs study
●Design of a service or tool
●Prototype
●Plan to evaluate usage
Solution Requirements
Ease of use◆Customer data protection◆Clear transactions◆Compatibility with relevant regulations
Contribution Evaluation Criteria
Feasibility◆Fit of the solution for small businesses◆Ease of implementation◆Expected commercial value
Mode of Participation
Knowledge-based, technical, developmental, or experimental